COMMUNITY GAMING COMPETITION

COMMUNITY GAMING COMPETITION

COMMUNITY GAMING COMPETITION

ALL IN ONE PLACE

Gaming isn’t niche, it’s the new normal. With 8 out of 10 Gen Zs identifying as gamers, they’re craving spaces to connect offline. Arcades are outdated, cafes are uninspired. The market is wide open and we’re here to fill it.

Gaming isn’t niche, it’s the new normal. With 8 out of 10 Gen Zs identifying as gamers, they’re craving spaces to connect offline. Arcades are outdated, cafes are uninspired. The market is wide open and we’re here to fill it.

Gaming isn’t niche, it’s the new normal. With 8 out of 10 Gen Zs identifying as gamers, they’re craving spaces to connect offline. Arcades are outdated, cafes are uninspired. The market is wide open and we’re here to fill it.

BRING THE

BRING THE

TO YOUR CITY

TO YOUR CITY

People are increasingly seeking engaging social experiences. We have it covered.

People are increasingly seeking engaging social experiences. We have it covered.

People are increasingly seeking engaging social experiences. We have it covered.

Esport Market Size 2024 to 2034 (USD Billion)

60

50

40

30

20

10

0

Month

$6.61

2024

$8.11

2025

$9.94

2026

$12.19

2027

$14.94

2028

$18.32

2029

$22.46

2030

$27.53

2031

$33.76

2032

$41.39

2033

$48.09

2034

300K+

Monthly users

300K+

Monthly users

300K+

Monthly users

1000+

Tournaments organized

1000+

Tournaments organized

1000+

Tournaments organized

Professional

Esport backing

Professional

Esport backing

Professional

Esport backing

VIENNA

Millennium City shopping center

Investment Scale:

170.000 euro

Number of Seats:

63 Seats

Location Size

150 M²

Payback Period:

12 Months

VIENNA

Millennium City shopping center

Investment Scale:

170.000 euro

Number of Seats:

63 Seats

Location Size

150 M²

Payback Period:

12 Months

VIENNA

Millennium City shopping center

Investment Scale:

170.000 euro

Number of Seats:

63 Seats

Location Size

150 M²

Payback Period:

12 Months

ZADAR

City Galleria shopping center

Investment Scale:

110.000 euro

Number of Seats:

44 Seats

Location Size

125 M²

Payback Period:

20 Months

ZADAR

City Galleria shopping center

Investment Scale:

110.000 euro

Number of Seats:

44 Seats

Location Size

125 M²

Payback Period:

20 Months

ZADAR

City Galleria shopping center

Investment Scale:

110.000 euro

Number of Seats:

44 Seats

Location Size

125 M²

Payback Period:

20 Months

MOSTAR

Mepas Mall

Investment Scale:

105.000 euro

Number of Seats:

54 Seats

Location Size

135 M²

Payback Period:

18 Months

MOSTAR

Mepas Mall

Investment Scale:

105.000 euro

Number of Seats:

54 Seats

Location Size

135 M²

Payback Period:

18 Months

MOSTAR

Mepas Mall

Investment Scale:

105.000 euro

Number of Seats:

54 Seats

Location Size

135 M²

Payback Period:

18 Months

You Will Never Game Alone

You Will Never Game Alone

You Will Never Game Alone

We’re not just building cafes. We’re shaping the future of how gamers meet, play, and connect everywhere.

We’re not just building cafes. We’re shaping the future of how gamers meet, play, and connect everywhere.

We’re not just building cafes. We’re shaping the future of how gamers meet, play, and connect everywhere.

BEST IN MARKET SOFTWARE

Seamless gaming

Plug and play

Loyalty programe

Gamification features

Companion app that boosts 90% + user adoption

BEST IN MARKET SOFTWARE

Seamless gaming

Plug and play

Loyalty programe

Gamification features

Companion app that boosts 90% + user adoption

BEST IN MARKET SOFTWARE

Seamless gaming

Plug and play

Loyalty programe

Gamification features

Companion app that boosts 90% + user adoption

Startup Assistance

Operational grand opening help Location 2D/3D renders

Startup Assistance

Operational grand opening help Location 2D/3D renders

Startup Assistance

Operational grand opening help Location 2D/3D renders

Full Training Programme

Multi layer training, from leadership to management to operational.

Full Training Programme

Multi layer training, from leadership to management to operational.

Full Training Programme

Multi layer training, from leadership to management to operational.

Technical Support

Experienced a glitch? We’re one call or message away. Remote access and troubleshooting before customers even notice.

Technical Support

Experienced a glitch? We’re one call or message away. Remote access and troubleshooting before customers even notice.

Technical Support

Experienced a glitch? We’re one call or message away. Remote access and troubleshooting before customers even notice.

Marketing Support

From social media materials to flyers and ad strategies, we’ve got your back. Want to host a tournament but don’t know how? We’ll plan it with you.

Marketing Support

From social media materials to flyers and ad strategies, we’ve got your back. Want to host a tournament but don’t know how? We’ll plan it with you.

Marketing Support

From social media materials to flyers and ad strategies, we’ve got your back. Want to host a tournament but don’t know how? We’ll plan it with you.

REVENUE STREAMS

REVENUE STREAMS

REVENUE STREAMS

Our revenue model is built around:

Our revenue model is built around:

Our revenue model is built around:

Gameplay packages

Gameplay packages

Prepaid B2C monetisation based on game time

Prepaid B2C monetisation based on game time

Food & beverage sales

Food & beverage sales

Snacks, soft drinks and the option for customisation

Snacks, soft drinks and the option for customisation

Merchandise

Merchandise

Exibit Friendly Fire merch, wearable gear and peripherals

Exibit Friendly Fire merch, wearable gear and peripherals

Brand partnerships

Brand partnerships

Country and user scale offers a great deal of revenue potential from brand sponsorships

Country and user scale offers a great deal of revenue potential from brand sponsorships

EVENTS

EVENTS

EVENTS

Birthdays

Birthdays

Tournaments

Tournaments

Team building

and custom events

Team building and custom events

Team building and custom events

  • AUSTRIA

    CROATIA

    SLOVENIA

    Bosnia and Herzegovina

    MEXICO

    PORTUGAL

    NETHERLANDS

  • AUSTRIA

    CROATIA

    SLOVENIA

    Bosnia and Herzegovina

    MEXICO

    PORTUGAL

    NETHERLANDS

  • AUSTRIA

    CROATIA

    SLOVENIA

    Bosnia and Herzegovina

    MEXICO

    PORTUGAL

    NETHERLANDS

Become a part of our growing network

Become a part of our growing network

EU Native, global traction

EU Native, global traction

EU Native, global traction

Locations

Locations

Locations

200+

200+

200+

Locations

Locations

10+

10+

10+

Countries

Countries

2017

First location opened in Zagreb, Croatia

2023

50+ locations signed

2025

200+ locations signed

2027

500+ locations signed

Open Your Own Gaming Cafe in
3 Easy Steps

Open Your Own Gaming Cafe in 3 Easy Steps

01

APPLY

Fill out our short form application, after which we set a deep dive meeting to assess opportunities.

02

PLAN

Intense strategy and planning phase. We lead you through everything necessary for kick-off.

03

KICK OFF

Congrats, you opened your first Friendly Fire! You’re never alone, enjoy the benefits of franchise support systems.

01

APPLY

Fill out our short form application, after which we set a deep dive meeting to assess opportunities.

02

PLAN

Intense strategy and planning phase. We lead you through everything necessary for kick-off.

03

KICK OFF

Congrats, you opened your first Friendly Fire! You’re never alone, enjoy the benefits of franchise support systems.

01

APPLY

Fill out our short form application, after which we set a deep dive meeting to assess opportunities.

02

PLAN

Intense strategy and planning phase. We lead you through everything necessary for kick-off.

03

KICK OFF

Congrats, you opened your first Friendly Fire! You’re never alone, enjoy the benefits of franchise support systems.

TOURNAMENT

TOURNAMENT

Welcome to the Weekly Tournament

Welcome to the Weekly Tournament

Every Sunday, your Friendly Fire location becomes the local arena. We run weekly tournaments that spark rivalries, grow communities, and turn your cafe into a regular destination for competitive players.

Every Sunday, your Friendly Fire location becomes the local arena. We run weekly tournaments that spark rivalries, grow communities, and turn your cafe into a regular destination for competitive players.

Built-in weekly format

€10,000+ monthly prize pools

Only at Friendly Fire locations

All that’s left is one thing: Launch the next big tournament at your own Friendly Fire.

All that’s left is one thing: Launch the next big tournament at your own Friendly Fire.

TESTIMONIAL

What Our Franchisees Say

Real stories from real partners. Hear how Friendly Fire transformed their passion for gaming into a profitable, buzzing business.

I currently work at Coca-Cola as a Digital Enterprise Platform Lead for Finance and Legal. I chose to invest in a Friendly Fire franchise because of its modern concept and the massive potential of the gaming industry, even though I had no prior experience with video games.


On average, I dedicate around 5 hours a week to Friendly Fire. I acquired an already existing franchise, and it took me about two months to fully understand how the Friendly Fire system works.

Anna Maria Mištrafović

Franchise Owner, Friendly Fire Kvatrić- Zagreb (2023)

I currently work at Coca-Cola as a Digital Enterprise Platform Lead for Finance and Legal. I chose to invest in a Friendly Fire franchise because of its modern concept and the massive potential of the gaming industry, even though I had no prior experience with video games.


On average, I dedicate around 5 hours a week to Friendly Fire. I acquired an already existing franchise, and it took me about two months to fully understand how the Friendly Fire system works.

Anna Maria Mištrafović

Franchise Owner, Friendly Fire Kvatrić- Zagreb (2023)

THE TEAM

Who’s Behind Friendly Fire?

When you join Friendly Fire, you’re not just getting a brand, you’re joining a team of builders, gamers, designers, and operators who live and breathe this vision.

These are the people you’ll work with, learn from, and grow alongside.

David Kosir

Founder and CEO

Hands-on founder shaping the brand from the start. Pragmatic leader that is always available.

Lovre Bošnjak

Co-Owner & CTO

Owner of the successful development agency ENCODE, operating for 10 years and currently employing 15 developers.

Andy Čolak

Co-Owner

Owner of successful Surf'n'Fries franchise with 100+ locations worldwide.

Andrii Romanenko

Chief Business Development Officer

Andrii has extensive experience in franchising.He spent 12 years as the CEO of Domino’s (Master Franchise for Ukraine) and is also the owner of his own Domino’s franchise.

Dino Kovacevic

Franchise Training

Ex-KFC manager. He is best friends with every franchisee. He trains and supports them.

Mario Cutura

Chief Operations Officer

Leads Friendly Fire operations, logistics, community and esports.

TESTIMONIAL

What Our Franchisees Say

Real stories from real partners. Hear how Friendly Fire transformed their passion for gaming into a profitable, buzzing business.

I currently work at Coca-Cola as a Digital Enterprise Platform Lead for Finance and Legal. I chose to invest in a Friendly Fire franchise because of its modern concept and the massive potential of the gaming industry, even though I had no prior experience with video games.


On average, I dedicate around 5 hours a week to Friendly Fire. I acquired an already existing franchise, and it took me about two months to fully understand how the Friendly Fire system works.

Anna Maria Mištrafović

Franchise Owner, Friendly Fire Kvatrić- Zagreb (2023)

I currently work at Coca-Cola as a Digital Enterprise Platform Lead for Finance and Legal. I chose to invest in a Friendly Fire franchise because of its modern concept and the massive potential of the gaming industry, even though I had no prior experience with video games.


On average, I dedicate around 5 hours a week to Friendly Fire. I acquired an already existing franchise, and it took me about two months to fully understand how the Friendly Fire system works.

Anna Maria Mištrafović

Franchise Owner, Friendly Fire Kvatrić- Zagreb (2023)

THE TEAM

Who’s Behind Friendly Fire?

When you join Friendly Fire, you’re not just getting a brand, you’re joining a team of builders, gamers, designers, and operators who live and breathe this vision.

These are the people you’ll work with, learn from, and grow alongside.

David Kosir

Founder and CEO

Hands-on founder shaping the brand from the start. Pragmatic leader that is always available.

Lovre Bošnjak

Co-Owner & CTO

Owner of the successful development agency ENCODE, operating for 10 years and currently employing 15 developers.

Andy Čolak

Co-Owner

Owner of successful Surf'n'Fries franchise with 100+ locations worldwide.

Andrii Romanenko

Chief Business Development Officer

Andrii has extensive experience in franchising.He spent 12 years as the CEO of Domino’s (Master Franchise for Ukraine) and is also the owner of his own Domino’s franchise.

Dino Kovacevic

Franchise Training

Ex-KFC manager. He is best friends with every franchisee. He trains and supports them.

Mario Cutura

Chief Operations Officer

Leads Friendly Fire operations, logistics, community and esports.

TESTIMONIAL

What Our Franchisees Say

Real stories from real partners. Hear how Friendly Fire transformed their passion for gaming into a profitable, buzzing business.

I currently work at Coca-Cola as a Digital Enterprise Platform Lead for Finance and Legal. I chose to invest in a Friendly Fire franchise because of its modern concept and the massive potential of the gaming industry, even though I had no prior experience with video games.


On average, I dedicate around 5 hours a week to Friendly Fire. I acquired an already existing franchise, and it took me about two months to fully understand how the Friendly Fire system works.

Anna Maria Mištrafović

Franchise Owner, Friendly Fire Kvatrić- Zagreb (2023)

THE TEAM

Who’s Behind Friendly Fire?

When you join Friendly Fire, you’re not just getting a brand, you’re joining a team of builders, gamers, designers, and operators who live and breathe this vision.

These are the people you’ll work with, learn from, and grow alongside.

David Kosir

Founder and CEO

Hands-on founder shaping the brand from the start. Pragmatic leader that is always available.

Lovre Bošnjak

Co-Owner & CTO

Owner of the successful development agency ENCODE, operating for 10 years and currently employing 15 developers.

Andy Čolak

Co-Owner

Owner of successful Surf'n'Fries franchise with 100+ locations worldwide.

Andrii Romanenko

Chief Business Development Officer

Andrii has extensive experience in franchising.He spent 12 years as the CEO of Domino’s (Master Franchise for Ukraine) and is also the owner of his own Domino’s franchise.

Dino Kovacevic

Franchise Training

Ex-KFC manager. He is best friends with every franchisee. He trains and supports them.

Mario Cutura

Chief Operations Officer

Leads Friendly Fire operations, logistics, community and esports.

Ready for the Future?

With a proven model, powerful tech, and full support, the only thing missing is YOU.

It Takes Only 5 Minutes We’ll get back to you within 24 hours. If we’re a match, you could open your Friendly Fire in under 3 months.

Ready for the Future?

With a proven model, powerful tech, and full support, the only thing missing is YOU.

It Takes Only 5 Minutes We’ll get back to you within 24 hours. If we’re a match, you could open your Friendly Fire in under 3 months.

Ready for the Future?

With a proven model, powerful tech, and full support, the only thing missing is YOU.

It Takes Only 5 Minutes We’ll get back to you within 24 hours. If we’re a match, you could open your Friendly Fire in under 3 months.

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Friendly Fire is an international gaming cafe franchise. It is a place for gamers who like to play with others, compete, improve, win and have a great time. Friendly Fire is known for its amazing community and great atmosphere.

© 2025 Friendly Fire, Inc. All Rights reserved